The Rolex Oyster Perpetual Datejust, reference 278273, represents a compelling blend of classic elegance and enduring value. This particular model, with its distinctive diamond-set bezel and 31mm case, has captivated collectors and enthusiasts alike. Understanding its price, however, requires navigating the complexities of the pre-owned luxury watch market, where retail prices and market values often diverge significantly. This article will explore the various facets of the Rolex 278273's price, examining its position within the broader Datejust family, influencing factors on its value, and offering insights into its impressive value retention.
Retail Price vs. Market Price: A Significant Gap
The Rolex 278273 carries an official retail price of $11,550. However, this figure rarely reflects the actual price at which one can acquire this coveted timepiece. The significant demand for Rolex watches, coupled with limited production, often leads to inflated market prices. Currently, the market price for a pre-owned Rolex 278273 in good condition averages around $14,495. This represents a remarkable +25.5% increase over the retail price, showcasing the strong value retention and desirability of this particular model. This disparity highlights the importance of understanding both the retail and market prices when considering a purchase. The market price fluctuates based on condition, demand, and availability, making it crucial to conduct thorough research before making a transaction.
Understanding the Rolex Datejust 278273:
The Rolex 278273 belongs to the prestigious Oyster Perpetual Datejust line, a collection renowned for its timeless design and impeccable craftsmanship. The reference number itself provides valuable information:
* 278: Indicates the model's generation and case material. In this instance, it signifies a stainless steel and yellow gold (Rolesor) construction.
* 273: Specifies the specific configuration, including the diamond-set bezel and 31mm case size.
This combination of materials and dimensions contributes to the watch's unique appeal. The Rolesor construction offers a luxurious blend of durability and elegance, while the 31mm case size is particularly popular among women seeking a sophisticated yet subtly sized timepiece. The diamond-set bezel adds a touch of sparkle and elevates the watch's overall aesthetic, further enhancing its desirability.
Key Features Influencing the Price:
Several key features contribute to the Rolex 278273's elevated price and strong value retention:
* Diamond Bezel: The presence of a diamond-set bezel significantly increases the watch's value. These diamonds are meticulously set by Rolex, ensuring exceptional quality and craftsmanship. The sparkle and brilliance of the diamonds contribute to the watch's luxurious appeal.
* 31mm Case Size: The 31mm case size makes this watch highly desirable. While larger Datejust models are available, this midsize option offers a versatile and elegant size suitable for a wide range of wrist sizes. Its smaller size contributes to the watch's graceful aesthetic, appealing to those who prefer a more understated yet luxurious timepiece.
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